Who is ASA?
Agricultural Shows of Australia (ASA) has been established to promote the role and significance of Australian Agricultural Shows to the wider community. The ASA’s vision is a strong and vibrant network of Agricultural Shows working together to engage, influence and promote the essential value of Australian agriculture. The membership of the ASA is made up of capital city Royal Agricultural Societies and state-based Agricultural Show bodies, together representing over 580 agricultural shows, with a combined economic value of $965 million annually.
What is the ASA’s Purpose?
Born from the coming-together of two bodies, separately representing the Royal Show and country Show movements, the newly formed ASA will:
- Present a unified and greater voice for agricultural shows in Australian society
- Advocate for the Agricultural Show movement to government and industry
- Provide tools to minimise the risks associated with running agricultural shows
- Engage young people in agriculture through education and employment opportunities
- Educate the public and other stakeholders regarding the importance of Agricultural Shows, and agriculture in general
The establishment of the ASA as a single, unified body will ensure agricultural shows enjoy a strong and sustainable future through shared knowledge, experience, opportunities and innovations.

